Asahi Super Dry: Karakuchi Nights
Asahi Super Dry: Karakuchi Nights
Brand Awareness Activation
We helped Asahi Super Dry deliver a bold brand activation — bringing the energy of Tokyo’s neon-soaked nights to venues across the UK. Inspired by the city’s vibrant streets, the experience celebrated Asahi’s signature Karakuchi taste: super refreshing, super dry.
We helped Asahi Super Dry deliver a bold brand activation — bringing the energy of Tokyo’s neon-soaked nights to venues across the UK. Inspired by the city’s vibrant streets, the experience celebrated Asahi’s signature Karakuchi taste: super refreshing, super dry.
We helped Asahi Super Dry deliver a bold brand activation — bringing the energy of Tokyo’s neon-soaked nights to venues across the UK. Inspired by the city’s vibrant streets, the experience celebrated Asahi’s signature Karakuchi taste: super refreshing, super dry.
Collaborators
Produced at Purple Creative
Produced at Purple Creative
Produced at Purple Creative
Services
Activation Identity & Strategy
Naming
Art Direction
Environment / Event design
Campaign Identity & Strategy
Art Direction
Campaign Identity & Strategy
Art Direction
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If you have a challenge that needs solving, a story worth telling or a vision that deserves to be crafted with intention – we would love to hear from you.
If you have a challenge that needs solving, a story worth telling or a vision that deserves to be crafted with intention – we would love to hear from you.
If you have a challenge that needs solving, a story worth telling or a vision that deserves to be crafted with intention – we would love to hear from you.